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Case Studies

Selected Work

A selection of representative engagements. The full track record lives in Experience. Case studies from gaming, tech, and lifestyle brands.

ANA by KRAFTON campaign artwork
ANA Virtual Artist
Launched KRAFTON's first AI-powered virtual artist with narrative-driven content
Virtual HumanContent StrategyBrand Launch
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5.4M+ views in 50 days
PUBG: NEW STATE launch artwork
PUBG: NEW STATE Launch
Global launch of AAA next-gen mobile title with full-funnel strategy
GamingGlobal LaunchContent Marketing
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50M+ pre-registrations
LG WING Campaign
Global influencer marketing repositioning a dual-screen device as creator-friendly
Influencer MarketingProduct LaunchGlobal Campaign
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12M+ views, 4.5x engagement